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Dream Sponsor at Glasto


gfa

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Never knew Carlsberg were anything to do with it. And only associate Brothers with Glastonbury as, when I first went, it was one of the few places in the UK you could actually buy it. These days people would be forgiven for wondering why supermarket/corner shop cider is available at the festival - in fact, they probably don't think anything of it. 

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1 minute ago, UEF said:

Never knew Carlsberg were anything to do with it.

Same here, but I don't drink alcohol.

2 minutes ago, UEF said:

And only associate Brothers with Glastonbury

I only associate Brothers with Glastonbury because some time in the late 90's I worked on a food stall next to their bar.

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4 hours ago, UEF said:

Never knew Carlsberg were anything to do with it. And only associate Brothers with Glastonbury as, when I first went, it was one of the few places in the UK you could actually buy it. These days people would be forgiven for wondering why supermarket/corner shop cider is available at the festival - in fact, they probably don't think anything of it. 

You’ve not at least noticed the giant green petrol tanker type tankers with Carlsberg on them?

 

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On 2/20/2023 at 10:54 AM, gfa said:

Don't carlsberg do this anyway? and like whichever spirits/ red bull are at the bars?

Fair point but what I'm trying to highlight is the slippery slope of corporate sponsorship. Its a necessary evil and what makes Glastonbury special, is how they balance sponsorship with control while also maintaining the festivals identity. The best example is the volume of other drinks brands - particularly local - available at the festival. Normally a drinks sponsorship like Carlsberg would severely restrict the sale of competitor brands.

Looking across the waters to Electric Picnic in Ireland (run by Festival Republic so I'm guessing similar set up at Reading, Leeds, etc.) you've got a balance of power that has shifted far more towards sponsorship through the controls they have released. Heineken's sponsorship affords them so much control that Heineken brands is all you'll really be able to see/buy (and at an overly inflated price). They run entire areas/stages while also being the reason the festival has extremely strict security between the campsites and the main festival arena (which can cause awful queues depending on the time of day)

 

Heineken_EP-2.jpg

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14 hours ago, TheDayman said:

Fair point but what I'm trying to highlight is the slippery slope of corporate sponsorship. Its a necessary evil and what makes Glastonbury special, is how they balance sponsorship with control while also maintaining the festivals identity. The best example is the volume of other drinks brands - particularly local - available at the festival. Normally a drinks sponsorship like Carlsberg would severely restrict the sale of competitor brands.

Looking across the waters to Electric Picnic in Ireland (run by Festival Republic so I'm guessing similar set up at Reading, Leeds, etc.) you've got a balance of power that has shifted far more towards sponsorship through the controls they have released. Heineken's sponsorship affords them so much control that Heineken brands is all you'll really be able to see/buy (and at an overly inflated price). They run entire areas/stages while also being the reason the festival has extremely strict security between the campsites and the main festival arena (which can cause awful queues depending on the time of day)

 

Heineken_EP-2.jpg

Bloody hell, that looks horrendous, we'd soon be beggin for Carlsberg back... 🙈😂

Although, as far as these things go, cold Birra Moretti isn't too bad on a warm summer's day.

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On 2/21/2023 at 9:12 AM, Ayrshire Chris said:

Best of luck trying to find a corporate organisation big enough to have the huge finances to sponsor the festival,  that is ethical, free from corruption and doesn’t exploit its suppliers and workers 

...or the people they are supposed to be helping.

https://www.bbc.co.uk/news/health-56670162

Edited by MrZigster
wording
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On 2/19/2023 at 7:23 AM, AdamTGlasto said:

I can see Rolex becoming a sponsor in the near future, the way things are going.

If they gave free ones out I'd be down with that

I'd like to see some sort of green energy sponsor and get some turbines/big solar panels up on site to help power the main stages.

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9 hours ago, Lucy F said:

If they gave free ones out I'd be down with that

I'd like to see some sort of green energy sponsor and get some turbines/big solar panels up on site to help power the main stages.

They don't need a sponsor, they do most of that and have for years... 

https://glastonburyfestivals.co.uk/information./green-glastonbury/our-green-policies/energy-policy/

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14 minutes ago, clarkete said:

They don't need a sponsor, they do most of that and have for years... 

https://glastonburyfestivals.co.uk/information./green-glastonbury/our-green-policies/energy-policy/

Well this was an interesting read

"In order to reduce our on-site emissions, BMW will be providing us with a small fleet of electric vehicles which will be used to transport artists around the site to their performances."

Which led me to this

https://www.instagram.com/reel/CfehwrgLtV1/?igshid=YmMyMTA2M2Y=

 

 

 

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13 hours ago, Leyrulion said:

Well this was an interesting read

"In order to reduce our on-site emissions, BMW will be providing us with a small fleet of electric vehicles which will be used to transport artists around the site to their performances."

Which led me to this

https://www.instagram.com/reel/CfehwrgLtV1/?igshid=YmMyMTA2M2Y=

 

 

 

🤯

Well spotted, If it wasn't for the tags you'd think it was a piece of satire wouldn't you? 

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15 hours ago, Leyrulion said:

Well this was an interesting read

"In order to reduce our on-site emissions, BMW will be providing us with a small fleet of electric vehicles which will be used to transport artists around the site to their performances."

Which led me to this

https://www.instagram.com/reel/CfehwrgLtV1/?igshid=YmMyMTA2M2Y=

 

 

 

Good find (and laugh) that! Don't think i ever saw one though.

Can't wait for the monorail partner to be announced

2 hours ago, Neil said:

i've got better reasons than most for thinking about all sorts of random shite to do with festivals, and not once in 26 years have i considered who a dream sponsor would be.

crazy the things sitting in an office 5 days a week does to you!

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16 hours ago, clarkete said:

They don't need a sponsor, they do most of that and have for years... 

https://glastonburyfestivals.co.uk/information./green-glastonbury/our-green-policies/energy-policy/

That's brilliant. Doesn't mean they couldn't do more though, and contribute to surrounding towns etc. And to promote renewable energy to all the glasto goers, which is what sponsors are for, innit  💡

Edited by Lucy F
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