LANDMINE CHARITY TAKES HANDS-ON APPROACH TO SERIOUS LANDMINE ISSUES AT V

The UK based Mines Advisory Group (MAG), one of the world's leading landmine clearance agencies, will be bringing home to rock stars and festival goers the message this summer that landmine victims across the globe tragically lose limbs.

Using their unique Gotcha Hands 'n' Feet? manicure service at the V Festival in Staffordshire this August, MAG will have tents both in public and VIP areas offering manicures for tired hands and feet for a donation to MAG.

With its backstage tent, MAG will make history by being the first charity allowed in the V festival's VIP area - letting them rub shoulders (and emery boards) with the likes of Red Hot Chilli Peppers, Coldplay and Foo Fighters.

The rock stars may be used to the five star treatment on tour but might be surprised to find it at an outdoor festival in the middle of the Staffordshire countryside.

Out amongst the crowds, the MAG manicure team will be reviving the tired toes and frazzled finger nails of thousands of festival goers - accompanied by the sounds of pumping beats courtesy of Fat City and Off The Tracks DJ's. All MAG ask in return is a donation to the charity.

Through the Hands 'n' Feet service MAG hopes to raise awareness on the dangers of landmines by pampering the most threatened parts of your body if you were living in a mined country.

Manchester-based MAG, a co-laureate of the Nobel Peace Prize, is involved in mine clearance across the globe including extensive work in Iraq, Cambodia, Sri Lanka and Vietnam.

MAG's public fundraising manager Kathryn Simonds said: "Mines are designed to maim first, not kill and it's either your hands or feet that would be destroyed if you touched one. MAG's message to festival-goers is 'Gotcha hands 'n' feet? Good, get them done and help MAG save others'."

She added: "We're thrilled the V festival has supported MAG so much this year - it means we can take our message to 100,000 young people and give festival-goers something in return. We can't just keep putting leaflets in faces in the hope that someone might read it. It's good the promoters recognise this at V and allow us to do something new."

For more on MAG and the great work they do, visit their website at www.magclearsmines.org. To donate MAG some funds call their credit card line on 0800 0723 999.

Both legs of V - at Chelmsford and Staffordshire are now completely sold out.

V Festival takes place at Hylands Park, Chelmsford and Weston Park, Staffordshire on the 16/17th August.

Bands include Red Hot Chili Peppers, Coldplay, Foo Fighters, David Gray, PJ Harvey, Queens Of The Stone Age, Ash, Underworld, Feeder, Super Furry Animals, Morcheeba, The Hives and more. For the line-ups so far, click for Hylands Park, Chelmsford or Weston Park, Staffordshire.

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