Sailor Jerry for The Big Chill and Bestival

Sailor Jerry will be making its mark this year by bringing the art of old-school tattooing to the Big Chill and Bestival paying homage to the late Norman 'Sailor Jerry' Collins, the founding father of tattooing and the man behind the spiced Caribbean rum that bears his name.

Sailor Jerry's Ink City will offer a chance for festival goers to see first-hand the live craftsmanship of a number of classic Norman Collins designs inked by tattoo artists. Authentic pieces of tattoo equipment displayed alongside classic Sailor Jerry artwork will provide the backdrop.

The stage will also play host to a bill of authentic acts across the two festivals with more surprise live acts and DJ line-ups still to be announced.

Acts confirmed to play Sailor Jerry's Ink City at The Big Chill include We Were Promised Jetpacks, Fiction, Goldhawks, Race Horses, The Boy Who Trapped The Sun, and Not Cool.

Whilst appearing at the venue at Bestival will be White Rabbits, I Blame Coco, Chrome Hoof, Errors, The Bookhouse Boys, Ou Est Le Swimming Pool, Egyptian Hip Hop, and Skibunny.

Screenings of 'Hori Smoku Sailor Jerry', a short film about the life and work of Norman Collins, will take place throughout the evening, and fans will be treated to a number of classic rum drinks including Man's Ruin. Festival goers will be invited to enjoy the drink in the Ink City back yard, providing the perfect spot to soak up Ink City.

The Big Chill will take place from Thursday 5th until Sunday 8th August at Eastnor Castle in Herefordshire. Massive Attack, M.I.A., and Lily Allen headline the Big Chill. Also confirmed are Kelis, Roy Ayers, Henrik Schwarz, Roots Manuva, London Elektricity, Kirsty Almeida, Gilles Peterson, The Leisure Society, Netsky, Breakage, Layo & Bushwacka!, Foreign Beggars, High Contrast, Tinie Tempah, John Hegley, The Bug, Mixmaster Morris, Jose Padilla, Cringe, The Fisherman's Friends, Toddla T & MC Serocee, The Heatwave, Futureboogie, Terry Callier, Plan B, and many more. For the line-up details as available please click here.

The Big Chill offers both families and ravers a diverse range of art, films, poetry, cabaret, kids spaces, comedy, and literature in addition to the music.

Tickets are on sale priced at £155 per adult with a maximum of 4 tickets able to be bought per household, teen tickets (13 to 17 years old) are priced at £60, and kid (12 and under) are £4. Live-in vehicle tickets are priced at £50 (per vehicle for the weekend), and car park tickets are £7.50 in advance, more on the gate. Sunday Day tickets are priced at £70 and are only valid for camping on Sunday night.

To buy tickets, click here.

Bestival takes place over the weekend of Thursday 9th until Sunday 12th September 2010 at Robin Hill Country Park, on the Isle of Wight. For this year's theme Bestival will become a world of Fantasy and acts already confirmed include Dizzee Rascal and Hot Chip on Friday, The Flaming Lips and Roxy Music on Saturday, and The Prodigy on Sunday, plus Wailers, Wild Beats, Mumford & Sons, Chic, Tricky, The Temper Trap, The xx, Richie Hawtin presents Plastikman Live, Fever Ray, Hot Chip, LCD Soundsystem, Gil Scott-Heron, Chase & Status, Echo and the Bunnymen, Simian Mobile Disco, Delphic, Rolf Harris, Howard Jones, Marc Almond, and of course festival regulars The Cuban Brothers. Plus many more.

Joining host Rob da Bank behind the decks with DJ sets will be La Roux and Dead Guy (DJ set, Magda, Zane Lowe, Audio Bullys, Gilles Peterson, Don Letts, Mylo, Dave Clarke, Erol Alkan, Aeroplane, DJ Yoda, Annie Mac, David Rodigan, Ewan Pearson, Dixon, Greg Wilson, Nathan Fake, Huw Stephens, Mary Anne Hobbs, Jaguar Skills, Joy Orbison, Horse Meat Disco, DJ Derek, and more.

For the line-up details as available please click here.

Tickets for this year's Bestival have sold out.

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